Kacey Musgraves Wore the Cute Bikini That’s 100% My Next Purchase

In some parts of the country, spring is certainly taking a bit longer to arrive than you might have hoped. But look at the bright side: That will make warm weather’s…

23 Very Old Trends I’m Still Wearing Today

I’m a huge fan of ’70s fashion. The era created a host of trends that still stand up today, whether you realize they’re from that time or not. Think of…

It’s Only a Matter of Time Before This Y2K Swimsuit Trend Takes Over the Summer

Deep-scrolling through TikTok or a trend guide cements one fact: Y2K fashion is back. Sure, we may still be slightly traumatized by low-rise denim and exposed G-strings, but it’s all…

French and Californian Women Agree—These 7 Fall Staples Are Elite

California style is known for its casual and everyday appeal, while French style is revered for its effortlessly chic vibe. Given that the laid-back approach of the West Coast has become a lot…

The Loincloth Bikini Trend I’m Terrified of Is Taking Over

Color me a little bit freaked out, but there seems to be a new swimsuit trend popping up everywhere, which I’m not sure how to categorize except as “loincloth-esque.” Ruched or…

The Cozy Grandma Trend That Comes Back in Style Every Fall

There’s no question that we love a good grandma trend here on Who What Wear. From tweed jackets to vintage-inspired blouses and silk headscarves, grandma dressing is having a major moment…

The 7 Pieces Defining Italian Style

As I write this, I am sitting in Capri at a beachside café overlooking the Mediterranean Sea, watching an Italian girl daintily descend the cliffside staircase that leads to the…

Hair Experts Reveal the Styles Women Over 50 Love

I’m really sorry to say it, but when it comes to our body, time takes its toll on just about all of it. And although we know all too well…

These Products Trick People Into Thinking My Thin Hair Is Actually Super Thick

Listen. I don’t have too many complaints about my hair. I’ve said it a couple of times, and I’ll say it again: I’m pretty low-maintenance (and to be honest, pretty…

The Best Designer Handbags Worth the Investment

You’ve reached the moment where you want to invest in a designer handbag. Congrats! A well-chosen luxury handbag is truly one of the best investment pieces you can buy. It…